Xphere Corporate Identity Rebranding
Xiner Zheng
Graphics, Illustration and Visual Communication Design Xphere Corporate Identity Rebranding by Xiner Zheng Xphere is a corporate identity design created for the brand Rongxing. The name Xphere is derived from the Chinese brand name Rongxing, which means prosperous sphere. The identity joins the meaning of the Chinese name with the English name in one visual language. The mark is inspired by the shapes of a star, and a matching cut is applied to both the English and the Chinese logo marks. Bold colors and strong visuals highlight the high-end product line. Printed items use matte heavy paper, and the business card and the thank you card carry an embossed logo.
A' Design Award Winner
Xphere Corporate Identity Rebranding by Xiner Zheng is a distinguished winner of the A' Graphics, Illustration and Visual Communication Design Award. Xphere Corporate Identity Rebranding earned the A' Design Award in 2021 and is showcased on Graphic Design Award Winners among other exceptional designs. Explore the details of the project, discover other works by Xiner Zheng and see why Xphere Corporate Identity Rebranding design rises above its competition.
About Xphere
Graphics, Illustration and Visual Communication Design Xphere Corporate Identity Rebranding by Xiner Zheng Xphere is a corporate identity design created for the brand Rongxing. The name Xphere is derived from the Chinese brand name Rongxing, which means prosperous sphere. The identity joins the meaning of the Chinese name with the English name in one visual language. The mark is inspired by the shapes of a star, and a matching cut is applied to both the English and the Chinese logo marks. Bold colors and strong visuals highlight the high-end product line. Printed items use matte heavy paper, and the business card and the thank you card carry an embossed logo. Xphere earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and independent academic review, where nominated works are voted via blind peer-review process on pre-established, publicly-available evaluation criteria.
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