GHTK Rebrand Brand Design
M — N Associates
Graphics, Illustration and Visual Communication Design GHTK Rebrand Brand Design by M — N Associates The transformation of GHTK's brand design authentically represents Vietnamese traffic and culture. Inspired by motorcycle wheels and alley maps, the redesigned logotype and Confident Smile icon convey joy and assurance through digital integration. Animated typography reflects the dynamic energy of Vietnam's urban landscapes, aiming to resonate with local audiences in the digital era. This innovative approach balances heritage with modernization, capturing the essence of Vietnam's vibrant urban life.
Silver A' Design Award Winner
GHTK Rebrand Brand Design by M — N Associates is an esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. GHTK Rebrand Brand Design earned the Silver A' Design Award in 2024 and is showcased on Graphic Design Award Winners among other exceptional designs. Explore the project details, discover other works by M — N Associates and see why GHTK Rebrand Brand Design design rises above its competition.
About GHTK Rebrand
Graphics, Illustration and Visual Communication Design GHTK Rebrand Brand Design by M — N Associates The transformation of GHTK's brand design authentically represents Vietnamese traffic and culture. Inspired by motorcycle wheels and alley maps, the redesigned logotype and Confident Smile icon convey joy and assurance through digital integration. Animated typography reflects the dynamic energy of Vietnam's urban landscapes, aiming to resonate with local audiences in the digital era. This innovative approach balances heritage with modernization, capturing the essence of Vietnam's vibrant urban life. GHTK Rebrand earned the Silver A' Design Award, a distinguished level of recognition in the A' Design Award & Competition. Silver A' Design Award designs combine inventive thinking with professional design, and are selected by a grand jury, as high-quality entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where entries are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.
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