Ruyi Dim Dong Baking Shop

Hong Jia Min

Ruyi Dim Dong Baking Shop by Hong Jia Min, A' Design Award

Graphics, Illustration and Visual Communication Design Ruyi Dim Dong Baking Shop by Hong Jia Min Ruyi Dim Dong is a brand identity for a bakery. The design links ancient pastry traditions with European bread making. The logo is based on two Eastern motifs, the unfurling scroll and the partly opened gift box. The right stroke of the character Ru becomes a silk scroll, a sign of heritage. The character Yi loses its left radical, leaving the component Li, which resembles a gift being opened. A pine needle motif appears on seals and belly bands, printed on sustainable materials. Gift boxes present the pastries as cultural souvenirs of the city.

A' Design Award Winner

Ruyi Dim Dong Baking Shop by Hong Jia Min is a highly esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Ruyi Dim Dong Baking Shop earned the A' Design Award in 2025 and is showcased on Graphic Design Award Winners among other outstanding designs. Explore the details of the project, discover other works by Hong Jia Min and see why Ruyi Dim Dong Baking Shop design stands out from its competition.

About Ruyi Dim Dong

Graphics, Illustration and Visual Communication Design Ruyi Dim Dong Baking Shop by Hong Jia Min Ruyi Dim Dong is a brand identity for a bakery. The design links ancient pastry traditions with European bread making. The logo is based on two Eastern motifs, the unfurling scroll and the partly opened gift box. The right stroke of the character Ru becomes a silk scroll, a sign of heritage. The character Yi loses its left radical, leaving the component Li, which resembles a gift being opened. A pine needle motif appears on seals and belly bands, printed on sustainable materials. Gift boxes present the pastries as cultural souvenirs of the city. Ruyi Dim Dong earned the A' Design Award at the Iron level, an esteemed recognition in the A' Design Award & Competition. Iron-level designs demonstrate sound ideas and professional design, and are selected by a grand jury, for publication among the award-winning works, after fair, ethical, meritocratic and independent academic review, where nominated designs are voted following blind peer-review process on pre-established, publicly-available evaluation criteria.

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