Graphics, Illustration and Visual Communication Design Taoxichuan Visual Design by Wu Yao Taoxichuan is a scroll illustration created for a ceramic culture district in Jingdezhen. The illustration presents 600 years of porcelain history and the development of the district in one continuous composition. A flat painting style and bright colors build a fantasy porcelain forest in which plants, porcelain and figures are blended. Three original characters, the Kiln God, the Wine God and the Sea God, appear along the route. The vector artwork is layered for flexible cropping and prepared in both CMYK and RGB. The scroll also works as a narrative map that guides visitors.
Bronze A' Design Award Winner
Taoxichuan Visual Design by Wu Yao is a highly esteemed winner of the A' Graphics, Illustration and Visual Communication Design Award. Taoxichuan Visual Design earned the Bronze A' Design Award in 2026 and is showcased on Graphic Design Award Winners among other outstanding designs. Explore the project details, discover other works by Wu Yao and see why Taoxichuan Visual Design design rises above its competition.
About Taoxichuan
Graphics, Illustration and Visual Communication Design Taoxichuan Visual Design by Wu Yao Taoxichuan is a scroll illustration created for a ceramic culture district in Jingdezhen. The illustration presents 600 years of porcelain history and the development of the district in one continuous composition. A flat painting style and bright colors build a fantasy porcelain forest in which plants, porcelain and figures are blended. Three original characters, the Kiln God, the Wine God and the Sea God, appear along the route. The vector artwork is layered for flexible cropping and prepared in both CMYK and RGB. The scroll also works as a narrative map that guides visitors. Taoxichuan earned the Bronze A' Design Award, a respected level of recognition in the A' Design Award & Competition. Bronze A' Design Award works combine new ideas with skillful innovations, and are selected by a grand jury, as valuable entries in their respective categories, after fair, ethical, meritocratic and impartial academic review, where nominated works are voted through blind peer-review process on pre-established, publicly-available evaluation criteria.
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