Unajiro Visual Identity

Graphics, Illustration and Visual Communication Design Unajiro Visual Identity by KEISUKE AKARI It is created the visual identity of Eel Jiro, created logos, and design them in total, from decorations to goodwill and lanterns; from chopstick bags to aprons. They were particular about the recycling mark of the chopstick bag. It is an acronym for U in Japanese katakana, U in hiragana, Umai which means delicious, and an acronym for eel. Visual identity is Japanese craftsman-like design. It wanted to put importance on the Japanese style. The prosperous business on the front cover is a wish that business will go well.