94Hilook CIS Design
Eason Liu and Elvis Ku
Graphics, Illustration and Visual Communication Design 94Hilook CIS Design by Eason Liu and Elvis Ku The identity centers on freshness and quality through a sophisticated cultural translation. Inspired by the artisan spirit of Tokyo Tsukiji Market, the visual core merges bull horns and a fish tail with the numeral 94 to symbolize culinary craftsmanship. A palette of red and black, rooted in Japanese lacquerware, provides a disciplined aesthetic. This system successfully bridges traditional heritage with contemporary trendiness through a precise graphic language.