Kaleidoscope Lab Logo

Nicholas Kenton Lui

Graphics, Illustration and Visual Communication Design Kaleidoscope Lab Logo by Nicholas Kenton Lui Overall, the logo design aims to be luxury and elegant, further brings the concept of Heritage Meets Innovation. Therefore, the logo is designed from primitive triangles and the overlapping layers echo with the idea of Kaleidoscope. Besides that, it is also an abstract form of the initials K and L, as clients believed that it would be eye-catchy and easier for audiences to remember. Last but not least, to enforce the traditional elements, the colour of Peninsula gold and silver are used along with the fleur-de-lis, which further strengthens the correlations with the operating company.


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