Scaling Inc Brand Identity
Yanming Chen
Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke Scaling Inc Brand Identity na Yanming Chen Scaling Inc is a brand identity designed for a media company. The logo is a single matrix lattice formed by five hexagon shapes. The central hexagon represents the company and is highlighted within the lattice. The irregular hexagons give the mark a gear-like and bee-like appearance. The identity is applied to stationery sets, posters, wallpaper and bags for both online and offline campaigns. Vivid colors and simple geometric patterns were selected after focus group interviews and large-scale surveys. The design expresses efficiency, adaptability and growth.
Mea lanakila i ka makana A' Design Award
He mea lanakila hanohano ʻo Scaling Inc Brand Identity, na Yanming Chen, ma ka hoʻokūkū A' Makana Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke. Ua lanakila ka hoʻolālā Scaling Inc Brand Identity i ka makana A' Design Award i ka makahiki 2023, a ke hōʻike ʻia nei ma Graphic Design Award Winners me nā hoʻolālā kupaianaha ʻē aʻe. E nānā i nā kikoʻī o ka papahana, e ʻike i nā hana ʻē aʻe na Yanming Chen, a e ʻike i ke kumu e kū aʻe ai ka hoʻolālā Scaling Inc Brand Identity ma waena o nā hoa hoʻokūkū.
No ka hoʻolālā Scaling Inc
Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke Scaling Inc Brand Identity na Yanming Chen Scaling Inc is a brand identity designed for a media company. The logo is a single matrix lattice formed by five hexagon shapes. The central hexagon represents the company and is highlighted within the lattice. The irregular hexagons give the mark a gear-like and bee-like appearance. The identity is applied to stationery sets, posters, wallpaper and bags for both online and offline campaigns. Vivid colors and simple geometric patterns were selected after focus group interviews and large-scale surveys. The design expresses efficiency, adaptability and growth. Ua lanakila ka hoʻolālā Scaling Inc i ka A' Design Award ma ka pae Hao, he hanohano i mahalo nui ʻia o ka A' Design Award & Competition. Hōʻike nā hoʻolālā pae Hao i nā manaʻo paʻa a me ka hoʻolālā ʻoihana, a ua koho ʻia e kekahi papa loiloi nui no ka hoʻopuka ʻana ma waena o nā hana i lanakila i ka makana, ma hope o ka loiloi kālaiʻike kaulike, pono, hoʻokumu ʻia ma ka maikaʻi o ka hana a hoʻokae ʻole, kahi i koho pāloka ʻia ai nā hana i koho ʻia ma hope o ka loiloi a nā hoa loea me ka ʻike ʻole i ka mea nāna ka hana, e like me nā ana loiloi i hoʻoholo mua ʻia a loaʻa i ka lehulehu.
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Hoʻolālā kūlana kiʻekiʻe o ka lā
Mea Hoʻolālā o ka Lā I kēlā me kēia lā, hōʻike ka A' Design Award i kekahi mea hoʻolālā akamai loa nāna e haku i nā hoʻolālā, nā huahana, nā papahana a me nā hale kū hoʻokahi me ka hana hou, ma ke ʻano he Mea Hoʻolālā o ka Lā. I kēia lā, hauʻoli mākou i ka hoʻolauna ʻana aku iā ʻoe i kekahi o nā mea hoʻolālā maikaʻi loa o ka honua, nona nā hoʻolālā e hoʻokalakupua nei i ko kākou ʻike ʻana i ke ao.
Nīnauele Hoʻolālā o ka Lā E heluhelu i nā nīnauele a me nā kūkākūkā hou loa no ka hoʻolālā, ka noʻonoʻo haku, ka ʻenehana a me ka hana hou ma waena o nā mea kākau nūhou hoʻolālā a me nā mea hoʻolālā kaulana o ka honua, nā mea hoʻolālā hale a me nā luna inoa kālepa. E aʻo i ke ʻano e hoʻokō ai nā mea hoʻolālā a me nā inoa kālepa i lanakila i ka A' Design Award i ka hoʻolālā kūlana kiʻekiʻe loa.
Hui Hoʻolālā o ka Lā I kēlā me kēia lā, hōʻike ka A' Design Award i kekahi hui hoʻolālā kūikawā i lanakila i ka makana, piha i ka hana hou a me ka noʻonoʻo haku, ma ke ʻano he Hui Hoʻolālā o ka Lā. E ʻike i nā papahana kū hoʻokahi a piha i ka noʻonoʻo haku ma ka hoʻolālā hale, ka hoʻolālā maikaʻi, ka hoʻolālā lole, ka hoʻolālā kiʻi a me ke kālaimanaʻo hoʻolālā, na nā hui hoʻolālā alakaʻi a puni ka honua.
Hoʻolālā o ka Lā I kēlā me kēia lā, hōʻike ka A' Design Award & Competition i kekahi papahana hoʻolālā kūikawā e hōʻike ana i ka maikaʻi loa o ka hoʻolālā ma ke ʻano he Hoʻolālā o ka Lā. I kēia lā, hauʻoli nui mākou i ka hōʻike ʻana i kekahi hoʻolālā kūlana kiʻekiʻe i lanakila i ka makana, e hoʻololi ana i ke ao no ka maikaʻi ma o kona kūlana hoʻolālā kiʻekiʻe.
Loaeʻa Hoʻolālā o ka Lā Koho ʻia e ka A' Design Award & Competition, hoʻohanohano ka Loaeʻa Hoʻolālā o ka Lā i nā mea hoʻolālā kaulana loa nāna e hoʻomaikaʻi i ko kākou ao me nā huahana a me nā papahana kūlana kiʻekiʻe e pono ai a e holomua ai ke kaiāulu. E mākaʻikaʻi i nā waihona hana a nā mea hoʻolālā kūlana honua, nā mea hoʻolālā hale kaulana a me nā mea haku hana hou.
Hoʻohanohano Mea Hoʻolālā o ka Lā I kēlā me kēia lā, hoʻohanohano ka A' Design Award & Competition i kekahi mea hoʻolālā kūikawā loa, mea hoʻolālā hale kaulana, alakaʻi noʻonoʻo haku a i ʻole mea haku hana hou, nona nā hana i koho ʻia ma muli o ko lākou maikaʻi he laʻana kūlana kiʻekiʻe o ka hoʻolālā maikaʻi, ma ka Hoʻohanohano Mea Hoʻolālā o ka Lā. E mākaʻikaʻi i nā waihona hoʻolālā i lanakila i ka makana.
Manaʻo Hoʻolālā o ka Lā I kēlā me kēia lā, hōʻike ka A' Design Award & Competition i kekahi manaʻo hoʻolālā hou loa a i ʻole manaʻo haku e hōʻike ana i ka noʻonoʻo kū hoʻokahi a me nā hāʻina kūpono e hoʻohana ʻia, ma ke ʻano he Manaʻo Hoʻolālā o ka Lā. E ʻike i nā manaʻo kumu kupaianaha i lanakila i ka makana, nā ala hana hou a me nā hihiʻo hoʻoulu manaʻo mai nā wahi a puni ka honua.
Inoa Kālepa Hoʻolālā o ka Lā I kēlā me kēia lā, hōʻike ka A' Design Award & Competition i kekahi inoa kālepa hanohano i alakaʻi ʻia e ka hoʻolālā, ma ke ʻano he Inoa Kālepa Hoʻolālā o ka Lā, me ka ʻimi ʻana i ke ʻano kū hoʻokahi, ka hihiʻo noʻonoʻo haku, nā huahana a me nā papahana ʻoihana o nā ʻoihana a me nā hui hana hou. E ʻike i nā inoa kālepa i lanakila i ka makana a me kā lākou mau hoʻolālā kupaianaha.
Au Hoʻolālā o ka Lā I kēlā me kēia lā, ʻimi ka A' Design Award & Competition i kekahi au hoʻolālā kū hoʻokahi, me ka hōʻike ʻana i nā kaila e puka mai nei, nā manaʻo nani e loli nei a me nā ala noʻonoʻo haku hou ma ka hoʻolālā hale, ka hoʻolālā lole, ka noʻeau, nā kiʻi, nā huahana a me nā mea hou aku, ma ke ʻano he Au Hoʻolālā o ka Lā. E ʻike i nā au hoʻolālā hou loa i kēia lā.
He hoʻolālā maikaʻi kāu?
E hoʻokomo i kāu hoʻolālā i ka A' Design Awards, e loaʻa kahi ma Graphic Design Award Winners a e ʻike ʻia a puni ka honua.
Waiho i kāu hoʻolālā