BTY Brand Identity Logo and Applications
Gonzalo Alatorre
Graphica BTY Brand Identity Logo and Applications — Gonzalo Alatorre BTY Brand Identity is a logo and applications program created for BTY Group. The logomark is an analytical and mathematical interpretation of the moment a gennaker sail is deployed. The design also refers to the disruption that the gennaker sail brought to sailboat racing. The mark represents a future in which people lead technology. Over 300 pencil sketches preceded refinement in digital media until the intended geometry was reached. Black is the main colour, supported by bright colours. The black and white form allows easy reproduction on many substrates.
Praemio ornatum: A' Design Award Aeneum
Opus “BTY Brand Identity Logo and Applications”, cuius auctor est Gonzalo Alatorre, numeratur inter victores certaminis “A' Praemium Designationis Graphicae, Illustrationis et Communicationis Visualis”. Opus “BTY Brand Identity Logo and Applications” praemium “A' Design Award Aeneum” anno 2022 adeptum est atque in commentariis “Graphic Design Award Winners” inter alia opera eximia exhibetur. Penitus cognoscite opus, reperite alia opera eiusdem auctoris (Gonzalo Alatorre) et videte cur opus “BTY Brand Identity Logo and Applications” supra opera aemula excellat.
De opere “BTY Brand Identity”
Graphica BTY Brand Identity Logo and Applications — Gonzalo Alatorre BTY Brand Identity is a logo and applications program created for BTY Group. The logomark is an analytical and mathematical interpretation of the moment a gennaker sail is deployed. The design also refers to the disruption that the gennaker sail brought to sailboat racing. The mark represents a future in which people lead technology. Over 300 pencil sketches preceded refinement in digital media until the intended geometry was reached. Black is the main colour, supported by bright colours. The black and white form allows easy reproduction on many substrates. Opus “BTY Brand Identity” praemium “A' Design Award Aeneum” adeptum est, spectatum honoris gradum in certamine A' Design Award & Competition. Opera praemio “A' Design Award Aeneum” ornata coniungunt nova cogitata cum sollerter elaboratis innovationibus; a magno iudicum collegio seliguntur ut opera notatu digna in propriis generibus, post aequam, iustam, meritis fundatam et sine partium studio factam aestimationem academicam, in qua opera nominata suffragia accipiunt iuxta recognitionem anonymam a paribus factam ex normis aestimandi antea statutis et publice accessibilibus.
Alia opera eiusdem generis: Graphica
Praestantia artis designandi diei
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