Bank of England Visual Identity
Matteo Ruisi
Graphica Bank of England Visual Identity — Matteo Ruisi Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets.
Praemio ornatum: A' Design Award Argenteum
Opus “Bank of England Visual Identity”, cuius auctor est Matteo Ruisi, numeratur inter victores magni aestimatos certaminis “A' Praemium Designationis Graphicae, Illustrationis et Communicationis Visualis”. Opus “Bank of England Visual Identity” praemium “A' Design Award Argenteum” anno 2022 adeptum est atque in commentariis “Graphic Design Award Winners” inter alia opera egregia exhibetur. Penitus cognoscite opus, reperite alia opera eiusdem auctoris (Matteo Ruisi) et videte cur opus “Bank of England Visual Identity” ab operibus aemulis distinguatur.
De opere “Bank of England”
Graphica Bank of England Visual Identity — Matteo Ruisi Designing for a central bank means finding a balance between technical and sensitive information, staff-led outputs, engaging general communications, and a series of regulations. This is not simple to achieve and it is based on delicate internal dynamics. The new identity has been developed together with the people who will use it, balancing all the aspects of the communications. It focuses on reaching a wider public with an accessible, relevant, structured, and distinctive approach. These key principles have been used as a design direction for all the visual assets. Opus “Bank of England” praemium “A' Design Award Argenteum” adeptum est, insignem honoris gradum in certamine A' Design Award & Competition. Opera praemio “A' Design Award Argenteum” ornata coniungunt creativitatem cum perita arte designandi; a magno iudicum collegio seliguntur ut opera praestantia in propriis generibus, post aequam, moribus consentaneam, meritis fundatam et ab externis imperiis liberam aestimationem academicam, in qua incepta nominata suffragia accipiunt iuxta recognitionem anonymam a paribus factam ex normis aestimandi antea statutis et publice accessibilibus.
Alia opera eiusdem generis: Graphica
Praestantia artis designandi diei
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