Flowering Street Charity Project Identity

Flowering Street Charity Project Identity 由 Mingjun Jiang 创作，是 A' 平面、插画与视觉传达设计奖 的备受赞誉的获奖作品。Flowering Street Charity Project Identity 于 2021 荣获 A' Design Award 铜奖，与其他卓越设计一同在 Graphic Design Award Winners 展示。探索项目详情，发现 Mingjun Jiang 的其他作品，了解 Flowering Street Charity Project Identity 为何能在众多参赛设计中表现出众。

平面、插画与视觉传达设计 Flowering Street Charity Project Identity 由 Mingjun Jiang Flowering Street is a charity brand identity created to support homeless people in London. The brand lets homeless sellers earn an income by selling flowers at ordinary market prices, instead of relying on donations. The logo shape is inspired by street signs in London, a reference to the term street friends used among people who sleep outdoors. Each bunch of flowers is wrapped in collected old newspapers, tied with natural hemp rope and given a thank you card. Recyclable natural materials keep packaging costs low, so more sellers can be supported. Flowering Street 荣获 A' Design Award 铜奖，这是 A' Design Award & Competition 的一项备受尊重的荣誉。A' Design Award 铜奖 获奖作品将新颖的想法与娴熟的创新融为一体，由大型评审团经过公平、合乎伦理、择优且独立客观的学术评审，选为各自类别中值得关注的参赛作品。评审依据预先制定并公开的评价标准，依循盲审同行评议流程，对提名作品进行投票。